旅游经济地理研究组由刘逸副教授负责,创新性地将全球生产网络和全球价值链理论、战略耦合、嵌入性和产业升级等概念引入旅游业研究中,对旅游价值链、产业升级、空间竞争等问题进行理论修正,解决关系经济地理相关理论从制造业到服务业的理论过渡;在此基础上构建旅游可持续理论框架,通过揭示旅游经济活动中宏观、中观与微观多尺度关系互动机制,及其对地方旅游业发展战略与行动的影响,为旅游可持续发展提供新解释;此外,基于旅游地理大数据,研发游客情感计算模型等,并推动旅游战略耦合模式与其对旅游产业升级的影响的量化研究,推动旅游可持续发展数智化研究。当前已完成三大模块系统构建,包括旅游情感评价模型、旅游目的地休闲发展质量评测系统和乡村旅游可持续发展智能监测系统。
The Tourism Economic Geography Research Group, led by Associate Professor Liu Yi, innovatively introduces the theory of global production network and global value chain, the concepts of strategic coupling, embeddedness and industrial upgrading into the tourism research. We not only advance the studies of tourism value chain, tourism industrial upgrading, spatial competition; but also solves the theoretical transition from the manufacturing industry to the service industry. On this basis, we build a sustainable tourism theoretical framework, which provides a new explanation for sustainable tourism development by revealing the interactive mechanism of macro, meso and micro-scale relationships in tourism economic activities and their impact on local tourism development strategies and actions; in addition, based on tourism geographic big data, we develop a tourists‘ emotion calculation model and promote quantitative research on the coupling mode of tourism strategy and its impact on tourism industry upgrading, so as to promote the sustainable development of tourism. Digital Intelligence Research. At present, the construction of three major modular systems has been completed, including the tourism emotion evaluation model, the tourism destination leisure development quality assessment system and the smart assessment for rural tourism sustainable development.